Selenity help bring in additional revenue for Emirates FA Cup clash

Selenity help bring in additional revenue for Emirates FA Cup clash

By Lewis Hughes
10 March 2017

Lincoln City FC will make history this weekend as they play Arsenal in the last 8 of the Emirates FA Cup. Sponsors Selenity (formerly Software Europe) will be once again stepping aside with National league sponsor Vanarama appearing on the away shirt at the Emirates Stadium.

In the previous round against Burnley FC, Selenity relinquished the shirt allowing Lincoln City FC to bring in additional revenue. Selenity have kindly done so again for the game against Arsenal in what will be Lincoln City FC’s first ever appearance in the Emirates FA Cup quarter final, and this will raise even more money for the club.

Neil Everatt, Chief Executive Officer at Selenity commented “The city of Lincoln is a very special place, and right now the city has moved into the spotlight, not just nationally, but internationally too.

Sponsoring Lincoln City FC is a partnership and we’re working together to achieve an objective, something the entire community can feel proud to be a part of.  We gladly stepped aside for the Burnley FC match, allowing the club to generate additional revenue, and we are happy to do the same again for the Arsenal game.

Selenity will continue to work with the club in any way it can, supporting the incredible fan base, the team down at Sincil Bank, players and the Board in building a financially stable and sustainable position for the future of Lincoln City FC.”

Ritchie Bates, Commercial Director at Lincoln City FC added "Once again we are blown away with the support from Selenity. It’s an amazing gesture from one of our biggest sponsors. I’d like to say a massive thanks to Neil Everatt and Deborah Saunby who have been fantastic with me from day one"